BIRMINGHAM, AL — Blue Cross and Blue Shield of Alabama is proud to partner with the City of Hoover, Shelby County and Birmingham Events to host one of the largest kids marathons in the country.

The Blue Cross and Blue Shield of Alabama Kids Marathon is scheduled for Saturday, February 24, 2024 at Spain Park High School in Hoover. Children will register and begin completing their miles at school, and finish their final mile when they cross the finish line at the event. 

“We are continuing the kids marathon after the overwhelming response from the community when it was announced the Mercedes Marathon weekend was ending,” said Sophie Martin, Director, Corporate Communications and Community Relations. “Parents said the marathon introduced their children to running, and many went on to participate in track and field in high school and even college. We are honored that Mayor Brocato and the City of Hoover recognize the importance of this event and stepped up to offer their support to make it a success for our children.” 

“The City of Hoover is thrilled to welcome the Blue Cross and Blue Shield of Alabama Kids Marathon to our city,” said Mayor, Frank V. Brocato. “What an honor to be a part of this longstanding tradition. Earlier this year, Hoover was tapped as “The Fittest City in the State”. Our residents wholeheartedly believe that staying physically active is a major contributor to a robust quality of life. We also believe one is never too young to begin that leg of the health journey. We cheerfully link arms with Blue Cross and Blue Shield of Alabama and Shelby County as we aim to educate our younger generation on the benefits of fitness, hoping it will lead to a lifetime of heathy choices.”

Local area schools will soon be receiving registration information from event organizers. For more information go to www.BCBSALkidsmarathon.com. 

About Blue Cross and Blue Shield of Alabama

Blue Cross and Blue Shield of Alabama has insured Alabamians for over 87 years. Blue Cross offers coverage plans to corporations, individuals and the senior market. For more information about Blue Cross, visit AlabamaBlue.com. Connect with us on Facebook, check out our videos on YouTube and follow us on Twitter for more up-to-date information.  

Blue Cross and Blue Shield of Alabama is an independent licensee of the Blue Cross and Blue Shield Association.